For someone who has never hired a graphic designer before you will realize how tough it is to pick the best one. You will not have a problem with this process though when you know exactly what to do which is why you should seek for this information before you start the search process. If the graphic designer you pick is easy to get along with it will make the working relationship much simpler. In addition, you need to be clear about your goals when you are choosing a graphic designer. Before the contract is signed you need to ensure that the graphic designer is fully aware of what they will be getting. Take them through the mission and vision of your company and even the qualifications you are looking for in a graphic designer so that they can determine whether they can handle the project or not. Informing them about this prior means that you can call them out if they do not meet the end of their bargain.
The skills you require the graphic designer to have are also essential. However, it will be easy for you to make the best choice when you know the basics of graphic designing. Nevertheless, this requires you to know design basics too. In addition, you will be better equipped with the skills and knowledge to sort out the proposals you receive. The candidate ought to be versatile and also well informed about the concepts too. The job does come with certain pressures too and the candidate you pick should not crack under pressure. Some decisions have to be made instantly and you need to be sure that the professional will make the right decision. Picking a graphic designer who can remain calm enough to make the right decision even when the situation is not ideal will be like winning a jackpot. Thus, give them a test to gauge them on this before you come to a decision.
In addition, do not think that the portfolio will tell you everything you need to know about the professional. No one will hand over a portfolio that is not impressive. For this reason, it will be wrong for you to consider just the portfolio in matters to do with decision making. You need to dig deeper to know how they arrived at every design they have on their portfolio. From the explanations, they give you can determine whether it is their idea or not.